Tuesday, 20 November 2012

Branding: AGF Brasil by Pedro Paulino

Brazilian designer Pedro Paulino worked on this branding project for AGF Brasil, a company that affordable materials for use in the home.

 The branding is very simple and minimalist, with the logo in a square similar to stacked shipping containers. But what I especially like in this project is a fact a rather small detail, it's the black inside the envelopes.

Using craft paper in the outside gives the brand a sustainable, natural feel and the black on the inside not only reflects the logo but also shows that these guys pay attention the the little things.

You can see more work by Pedro here.











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